Recently
the marketing students from Truman and Kennedy high schools attended a Skymarketing
101 field trip at SkyZone in Taylor. The students toured the facility, got to
use the facility, meet with the general manager for job shadow, and
participated in a shark tank style contest.
The
students were given a group analysis and exercise guide. They were to work
together in groups on research, identity marketing, development and tracking,
and a marketing plan for launching a new trampoline park. They came up with
name, logo, and branding for their businesses and presented them to four
"sharks.” Thank you to Mrs. Hale and the SkyZone employees for being our
sharks.
The
winning group received free T-shirts and all that attended received free jump
coupons to come back, pizza, and pop. It was a great learning environment
and change of pace for our kids and their behavior was wonderful. All the ideas
were so creative and they all presented great especially for being in their
socks and athletic clothing.
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